As part of The Totality 's ongoing remit to highlight both established and up and coming brands for the fashion conscious gentleman, today's post profiles the latest ranges available from Yorkshire's own Blood 'n' Sand .

Leopard / Tiger / Wolf - all £29.99

   Centred around the unique illustrations of Conal Deeney, Blood 'n' Sand is an outlet for interesting, original, stylish pieces of art & clothing. Fusing graphic design inspired illustrations with a dry, understated wit, the brand primarily stock an eclectic array of T-shirts (see above and below for examples and for links to purchase them at) and are looking to expand their ranges throughout 2014.

   Fresh and vital, the most striking, and noteworthy, element of Blood 'n' Sand's designs are the minimalist colour pallets combined with detailed line-work; the affect is startlingly vivid, dense and crisp compositions which successfully straddle art and fashion tropes simultaneously.

Dogs / Shark Tooth / Gorilla - all £29.99

   Excitingly too, the brand is open for collaborations and can be contacted for commissions too (click here ). Be sure, also, to keep up with Blood 'n' Sand on Facebook and Twitter .